WEB OPPORTUNITY BREAKDOWN
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Global Banner Ads

Global banners are visible on almost all sections of the website and are typically located above the fold unless otherwise noted. These banner locations provide for maximum exposure and message delivery. Website sections supporting the global ads are: Home Page, Press Box, Events, Travel, Volunteers, About The Bowl and all of their sub sections.

Chick-fil-A Bowl.com provides for maximum budget flexibility with either multi-exclusive arrangements to 5-day promo campaigns. We will even create a custom program designed around your specific needs.

GLOBAL BANNER AD TYPES:

Leaderboard
Located at the top of all included sections, the Leaderboard is clearly visible and provides for easy click-thru to sponsor sites or custom designed campaigns and promotions. The Leaderboard size is an industry standard 728x90 and may be interactive Flash SWF or standard JPG/GIF.

Right Bar
Located on the right column of all included sections, the Right Bar is clearly visible, above the fold and provides for easy click-thru to sponsor sites or custom designed campaigns and promotions.. The Right Bar size is an industry standard 250x180 or 250x250 and may be interactive Flash SWF or standard JPG/GIF. In addition the Right Bar may include a custom survey or promo form.

Skyscraper
Located on the right side of all included sections and outside the column structure of the site the Skyscraper stands out from the site, is clearly visible, above the fold and provides for easy click-thru to sponsor sites or custom designed campaigns and promotions.. The skyscrpaer size is an industry standard 120x600 and may be interactive Flash SWF or standard JPG/GIF.

Baseboard
The only global banner ad below the fold, Baseboard provides site-wide exposure at a budget price. Located at the bottom of all included sections. The baseboard size is an industry standard 728x90 and may be interactive Flash SWF or standard JPG/GIF.

 

Page or Section Specific Banner Ads and Section Header Logo

These ads are extremely targeted to a specific section, page or event content article.

PAGE OR SECTION SPECIFIC BANNER AD OR SECTION HEADER LOGO TYPES:

Left Bar - Home Page
Located at the top of the left column of the home page the Left Bar is above the fold, clearly visible and provides for easy click-thru to sponsor sites or custom designed campaigns and promotions. The Left Bar size is an industry standard 120x90 and may be interactive Flash SWF or standard JPG/GIF.

Content Banner
Located in the center column of a section, the Content Banner is clearly visible to readers of specific content. The Content Banner may be above the fold depending on the position of the targeted content. The Content Banner size varies and may be 180x180 or 250x250 or a custom size. Its file type may be interactive Flash SWF or standard JPG/GIF.

Section Header Logo
Your company logo is placed at the right side of a section header graphic. The location is above the fold and is visible on all pages within a specific section. The logo may be hot linkable to your company's website.

 

Video Commercial or Ad Sponsorship

Broadband streaming video is the center piece of Chick-fil-A Bowl. It is one of the most popular areas of the site. Place your video commercial before, after or even during video on demand or live video content events such as teamselection video blogs, team invitations press conferences, bowl week activities, pre-game coaches press conferences and post-game press conferences.

STREAMING VIDEO AD TYPES:

Video On Demand Events - Commercial
A number of video on demand video packages are created and placed online for fan viewing through the year. Sponsor opportunites include placing a 5 or 10 second video commercial before, after or in the middle of content.

Video On Demand Events - Banner
Located below the video player, your banner will display in synch when a specific video on demand only video clip is played.

Video On Demand Events - Commercial
A number of video on demand video packages are created and placed online for fan viewing through the year. Sponsor opportunites include placing a 5 or 10 second video commercial before, after or in the middle of content.

Video On Demand Events - Banner Ad
Located below the video player, your banner will display in synch when a specific video on demand only video clip is played.

 

Custom Promotions, Give-a-ways, Contests & Campaigns

Whether you are giving away a car, luxury suite, stuffed animal or just want to let fans have fun, we can custom design an online campaign to fit any requirement, budget and timeline.

CUSTOM PROMOTIONS TYPES:

Register To Win Contest
We design the banner ad, online registration form, database structure and can even provide a randomizer to select the winner.

Register and Get Free
We design the banner ad, online registration form, database structure and export reports for your fulfillment center.

Fun Surveys & Polls
We design the surveys or polls from your content and place in a highly visible location for fans to respond.